Tiered fees - A growth-friendly monetization model for two-sided marketplaces

Jesper Vestergaard
4 min readJul 17, 2019

How a marketplace platform can serve a long tail of shops for free and make money on just the shops that make money.

Any new digital platform wants user growth. Free can be key in attracting and growing new users to an unknown platform. And for a new user trying a new platform, or for someone who’s in the business of trying to sell…

Jesper Vestergaard

UX driven product designer with 20 years experience in editorial design and digital publications. Let’s work together! https://storieswithoutendings.com